Privacy Policy

Last updated: February 28, 2026

Tryva AI ("we", "us", "our") operates the tryva.ai website and Shopify application. This page informs you of our policies regarding the collection, use, and disclosure of personal data when you use our Service.

1. Information We Collect

When you create an account or install our Shopify app, we may collect:

• Account Information: Email address, name (if provided via Google OAuth or Shopify)
• Store Information: Shopify store name, domain, and product data (when you connect your store)
• Usage Data: Credits used, features accessed, and general analytics
• Images: Photos uploaded for virtual try-on or AI studio processing

2. How We Use Your Information

• To provide and maintain our virtual try-on and AI photography services
• To manage your account and subscription
• To process images through our AI engine and return results
• To communicate service updates and support
• To improve our services and user experience

3. Image Processing & Storage

Images uploaded for virtual try-on or AI studio are processed by our AI engine (powered by fal.ai). We do not permanently store uploaded images. Generated result images are stored temporarily and associated with your account for your convenience. You may delete your generated images at any time from your dashboard.

We never use your images to train AI models.

4. Shopify Integration

When you install our Shopify app, we access your store data (products, themes, script tags) solely to provide virtual try-on functionality on your storefront. We store your Shopify access token securely and use it only for authorized API calls. We do not access or store your customers' personal data — the try-on widget operates client-side without collecting end-user information.

5. Data Sharing

We do not sell, trade, or rent your personal information. We may share data with:

• AI Processing Partners: fal.ai (image processing only, no personal data)
• Infrastructure: Supabase (database), Vercel (hosting), Cloudflare (DNS/CDN)
• Payment Processing: Stripe (for subscription billing)

All third-party providers are contractually obligated to protect your data.

6. Data Security

We implement industry-standard security measures including encrypted connections (HTTPS/TLS), secure authentication tokens, and access controls. However, no method of electronic transmission or storage is 100% secure.

7. Your Rights

You have the right to:

• Access your personal data
• Request correction of inaccurate data
• Request deletion of your account and data
• Export your data
• Withdraw consent at any time

To exercise these rights, contact us at support@tryva.ai.

8. GDPR Compliance

For users in the European Economic Area (EEA), we process personal data based on your consent and our legitimate interest in providing our services. We comply with GDPR data subject rights and Shopify's mandatory GDPR webhooks for data portability and erasure.

9. Cookies

We use essential cookies for authentication and session management. We do not use tracking or advertising cookies.

10. Children's Privacy

Our Service is not intended for use by anyone under the age of 16. We do not knowingly collect personal data from children.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of changes by posting the new policy on this page and updating the "Last updated" date.

12. Contact Us

If you have questions about this Privacy Policy:

• Email: support@tryva.ai
• Website: https://tryva.ai